List Projects 30: Jeremy Couillard

In summer 2024, the List Visual Arts Center will present the first institutional solo exhibition of Jeremy Couillard, whose work straddles the worlds of contemporary art and independent video games.

Trained as a painter, Couillard is self-taught as a coder and digital artist. His projects exist as playable games, web projects, and video installations—often spanning multiple forms simultaneously. His games are characterized by inventive character design and absurd premises: in one, alien terrorists steal the machine that powers reincarnation, trapping the player in the bardo (Alien Afterlife [2017]); in another, the rat-dog-witch player escapes their job through a hidden vault, only to find that the way back has been absorbed inside a Sasquatch sex amulet (Fuzz Dungeon [2021]). What unites his projects as they circulate between art and game contexts is a sensibility of disarming surprise and irreverent critique.

Couillard’s List Center presentation is centered around an installation version of his newest game, Escape from Lavender Island (2023). The game begins with the player having a dream about a dystopian city, before waking up and finding themselves in the city they saw in their sleep. The city—divided into neighborhoods like the “Corporate University Prison Town” and the “Clown Crypt Renovation Zone”—is controlled by a nefarious entity called the Lavender Corporation. Its landscape is dense with hidden quests, enigmatic public sculptures, fragments of language, and dirty jokes. Assorted masks allow players to shoot pharmaceuticals at other characters, while ships enable different forms of transportation, like flying or walking through walls. Lavender Island is an experiment in impossibility, but Couillard—drawing on the ideas of the anthropologist David Graeber—suggests that its imaginative world can help us see the contingency and hallucinatory quality of our own social arrangements.

List Projects 30: Jeremy Couillard is organized by Natalie Bell, Curator, with Zach Ngin, Curatorial Assistant.

Jeremy Couillard (b. 1980, Livonia, MI) lives and works in New York. Previous exhibitions include solo presentations at Denny Gallery and yours mine & ours Gallery in New York, among others. His work has been screened at venues in New York like Times Square Midnight Moment, Brooklyn Academy of Music, Flux Factory, and the New Museum, as well as Rotterdam Film Festival. He received an MFA in Painting from Columbia University in 2012, and he teaches New Media at LaGuardia Community College in Queens. Within the world of games, his achievements include two recent nominations for Independent Games Festival Awards.